Design: Dhrutika Khimani, Bianca Geater
Art Direction: Bianca Geater
Agency: Brand Creative
2022
The colorful and impactful Carmel Market, with its endless amounts of cultures, cuisines and people, was the design inspiration for the ground floor. With this concept, we emphasize the journey through the market, on flat walls, through the canteen. For the first floor, we sought to emphasize the clearly influential Bauhaus movement on the canteen walls of Meta Tel Aviv. The transition between the two floors, is portrayed by the lift decal sticker, which transforms from the leaves and plants of the Carmel Market to the geometric shapes found in the Bauhaus movement.
Field: Environmental Branding